Articles of Interest

Here are a few of the recent articles we've written on search engine optimization and related topics. We hope you find them of value.

• Improve Your Web Site's Reputation in Entrepreneur Magazine web site
• e-Business channel feature article in Entrepreneur Magazine web site
• Cover Story - from the Fall, 2003 ASBA Today, magazine of the American Small Business Association
• Search Engine Keywords: 3 Critical Things to Know from NBA boss, magazine of the National Business Association
• Customers Flock To My Web Site: True or False? from The National Business Association Newsletter
• Don't Fire Your Web Site - from Business Technology Today
• Make Your Web Site Pay Off - from IMprint. newsletter of Northern NJ Mensa
• Make Your Web Site Pay Off - expanded article for the NJ Small Business Development Centers

Watch this page for additional articles.

In The News

The Most Recent News is On Our Blog

For the latest news, opinions and cool stuff about search engine marketing, visit our blog!

Rank Magic in the News

Rank Magic is mentioned in the news occasionally as an expert source of information on search engine optimization and Internet marketing. Where possible, we'll list links to those articles and occasional press releases and other news here.

• We were asked by HelpMyResume.com to contribute information about charging hourly or by fixed price, and how we present our qualifications to prospects.
• Rank Magic was profiled in Florham Park Hanover This Week on April 2, 2008.
• Rank Magic is cited in the syndicated newspaper column "Ask the Small Business Professor"
• "Small firms navigate Web" in the Daily Record, Morristown, NJ
• Treloar Associates Announces New Rank Magic Division

Other News You Can Use

Here are some industry-related articles you may find of value. We found them interesting enough to list here. For anything more recent than the April, 2005 article below, please see our Internet Marketing Blog.

• Search Engine Marketing Increase Profits for B2B Marketers from MarketingProfs.com (4/12/05)
• Organic Search Grows With PPC prices rising, marketers are turning to organic search engine optimization (2/14/05)
• Site Optimization Pays Off with More Traffic, Conversions, Cost Savings (2/14/05)
• Ranking in Top 3 Pages is Crucial -- only 18.3% of searchers look past page 3. (4/20/04)
• Search Engine Popularity Grows 76% of Americans surfing the Internet use a search engine to find what they are looking for. (2/23/2004)
• Search Engine Marketing - In a Funk? A comparison of Pay Per Click and Search Engine Optimization.(2/9/2004)
• Use of a competitor's trademark on a web site, especially in meta tags, can be considered infringement according to a January 16, 2004 decision by the US Supreme Court refusing to hear an appeal. Here's a discussion of the ruling that was upheld. (1/16/2004)
• Search Engine Journal Reveals a New Tool to Allow Users to Block Paid Ads on Search Engines. If it becomes popular, organic search engine optimization as practiced by Rank Magic will become even more essential to your business. (12/9/03)
• Does Your Web Site Need Search Engine Placement? (11/19/2003)
• Forum Discussion under the heading "Flash Sucks: It's Official" (11/18/2003)
• New Survey Results: 80% of Consumers Hate Flash Intros (11/17/2003)

Other News About Rank Magic

Bill Treloar, president of Rank Magic was a featured presenter at a Morris County Chamber of Commerce seminar recently. The seminar was entitled Practical Solutions for Non-Techies. Bill's presentation was entitled "Search Engine Optimization for Increased Business". Here's an overview of that presentation:

Bill is available to speak on this and other topics related to Internet Marketing for groups in and around New Jersey. Contact us for availability.

A few words from one of our clients, a medical practice:
Now about one-third of new patients refer themselves from the website, up from virtually none before Rank Magic helped us.

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