Hubspot’s companion to their Website Grader is Blog Grader. Like Website Grader, it gives you a percentage grade and then breaks down your analysis by components such as these:

• a comparative rank (against all the blogs they’ve analyzed
• estimated traffic rank
• SEO link authority
• where your blog is hosted
• subscribability (how easy it is for people to subscribe to your blog)
• analysis of individual posts
  • title tags
  • meta description tags
  • posting frequency
  • post length (word count)
  • links per post
  • images per post

Blog Grader makes suggestions about all of these things to help you improve your blog. If you blog, I recommend you get your blog graded.

Website Grader can evaluate your web site’s marketing effectiveness. It’ll provide you with a percentage grade as well as detailed observations and recommendations for improvement. Here are some of the things it covers:

• On-Page SEO
  • Metadata (page title and meta tags)
  • Heading summary
  • Image summary
  • Interior page analysis
  • Readability level
• Off-Page SEO
  • Domain info
  • Google PageRank
  • # of pages indexed in Google
  • Last Google crawl date
  • Traffic rank
  • Inbound link count
  • DMOZ listing
  • Yahoo1 directory listing
  • ZoomInfo
• Blogosphere
  • Blog Analysis
  • Blog Ranking
• Social Mediasphere
  • del.icio.us bookmarks
  • Digg.com submission summary
• Converting Qualified Visitors to Leads
  • RSS feed
  • Conversion form
• Competitive Intelligence
  • Keyword grader
  • Score summary
  • Historical data available

We recommend you check out your own web site on the Website Grader — I’d be surprised if you don’t learn some things that can help you improve your site.

Website Grader is a free SEO tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social media popularity and several other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective. It provides some interesting (and occasionally valuable) insights into areas that can benefit from additional attention. (Caution: the bottom of the report promotes an SEO advice service for which they charge money. You don’t have to take advantage of that to receive the full report, though.)