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Search Engine Submissions What Is It? (What Are They?)

Search engine submissions (or search engine registrations) are helpful in getting your web site listed with search engines. Search engines are constantly looking for new and changed sites on the web, and without search engine submissions, chances are your site will still get listed. Eventually.

When you've made changes to your web site, especially changes designed to achieve better search engine placement, you want the search engines to know about that immediately. And the way to do that is through search engine submissions.

For Better Search Engine Placement, Submitting Isn't Enough

One of the most prevalent misconceptions perpetuated through spam (chances are you've received some of those emails!) is that submitting your site to hundreds or thousands of search engines will result in tons of new visitors to your website, ready to buy what you sell. One of these bulk submission services promises to submit your web site to 300,000 search engines!

Here's what they don't tell you

  • Many of the so-called "search engines" they submit you to exist only to collect e-mail addresses for spammers. That's NOT a good thing to happen to your email address! By submitting, you are unknowingly giving your consent for them to email you.
  • About 94% of search engine traffic comes from just the top dozen or so search engines.
  • Search engine submissions only get your site listed on the search engines. (In truth, that's all they offer to do.) But if you don't appear near the top of the search engine results, potential customers will never find you. If your non-optimized web site comes up on page 73 of the search engine listings for a critical keyword, no amount of search engine submissions will change that. And being listed on page 73 provides absolutely no value to your business.
  • Submitting alone is just not enough.

Search Engine Submissions As Part of the Search Engine Optimization Process

The main benefit of search engine submissions as part of a coordinated effort to achieve better search engine results is that once you've optimized your web site for your chosen keywords, you want the search engines to know about it right away. Time's a-wasting!

However, it's important to do it properly.

Search Engine Submissions Done Right

A few people avoid automated submissions out of fear that the search engine will penalized them for using an automated tool. It's true that search engines generally object to some kinds of automated submissions because of the bandwidth it consumes on the search engine's site. They understandably don't want their performance for searches slowed down by automated submissions. Bulk submitters like the firms discussed above are prime culprits.

Rank Magic respects the search engine's legitimate interests in preserving their bandwidth. For some search engines, we submit manually. For those where we use an automated tool, we employ a tool that emulates a common browser so that the submissions look exactly like manual submissions to the search engines. Furthermore, we submit only a single page per day to each search engine, so that the speed of the submission and the bandwidth consumed becomes a non-issue.

Contact Rank Magic today to get started on your search engine optimization!
Achieve effective search engine submissions of optimized page on your web site that will result in better search engine placement and more business for you!