Search engine optimization for small and very small businesses.

5 Tips for Avoiding Bad SEO Companies

Sometimes I feel like I’m in an industry that has more than its share of charlatans. Small Business Trends reported on five dead giveaways that you’re dealing with an SEO company that practices deceptive or “black hat” SEO.Snake oil salesman

Their descriptions of these telltale signs is worth reading. This is just a very quick listing of what they are. I encourage you to read the article to better understand the implications.

  1. Keyword stuffing
  2. Overuse of bold text and links
  3. Hidden links
  4. Complicated link schemes
  5. Multiple domains or subdomains with essentially the same content

One place to look for and compare some good SEO companies (if you’re in the greater NYC area) is a list from the folks at DesignRush of 40+ Best SEO Agencies In New York.

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