Search engine optimization for small and very small businesses.

Aging Links: A Good Thing

In a search engine forum, someone asked about the value of links to their web site that were temporary in nature. One response was this:

“Search engines look at how long a link has been in place. Links that come and go don’t count for much while links that stay in place longer the better. Basically, when the search engines find the link that would be considered day 1. If that link is still there on repeated crawls six months or a year later then that link has earned some trust points with the algorithm.”

You can read the whole thread here.

Leave a Reply