Search engine optimization for small and very small businesses.

Click Fraud: The Dark Side of Online Advertising

“Fleischmann [an online advertiser] is a victim of click fraud: a dizzying collection of scams and deceptions that inflate advertising bills for thousands of companies of all sizes. The spreading scourge poses the single biggest threat to the Internet’s advertising gold mine and is the most nettlesome question facing Google and Yahoo, whose digital empires depend on all that gold.” <read the full Business Week article here.>

Leave a Reply