Search engine optimization for small and very small businesses.

MicroHoo – The Microsoft/Yahoo Search Deal

Microsoft Bing Supplies Organic Results for Yahoo Yahoo and Microsoft have finally partnered in a search agreement, one that’s been expected ever since Microsoft tried to buy Yahoo for 44.6 billion in early 2008. It seems that Microsoft will power Yahoo Search and Yahoo will become the exclusive search advertising (pay per click) provider for Microsoft’s search engine Bing.

Yahoo will supply sponsored links for Microsoft BingSuddenly, the Big Three search engines are only two, with results in Yahoo and Bing being essentially identical. There may be some slight differences, so we’ll continue to track client results in both Yahoo and Bing (as well as several others, of course). In terms of techniques for optimizing web sites, we don’t anticipate any change.

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