Search engine optimization for small and very small businesses.

Top Rankings In Google Guaranteed! Really? Nope.

According to Scott Goodyear at, SEO has a reputation problem. While every web site wants to have a top ranking (or 20) in Google, web site owners can get burned by search engine marketers who over promise and under deliver. Because of this and other issues, some view SEOs as “sharks circling the unwary”; not unlike used car sales people and ambulance chasing lawyers. Scott summarizes his attendance of the “The SEO Reputation Problem” session at The Search Engine Strategies Conference in San Jose and offers a few thoughts on the issue.

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