Don’t Think Twitter’s Not For Business
I know, I know.
Lots of people consider Twitter to be “the great time waster of the century”. (As is expressed in the cartoon below from the folks at Ranked Hard.) And it’s true; lots of people post “TMI” — what they had for breakfast, how hung over they are, and so forth.
But there’s more to it than that, especially for your business.
A couple of years ago I wrote a piece about how people look for the same things on Twitter as they do on Google, except on Twitter they’re asking their friends. “Anyone know a good plumber?” “Anyone know an experienced business attorney” “Anyone know a social media consultant?” “Anyone know a web designer?” Give it a try — search Twitter to see who’s asking for referrals to someone like you. If anything, it works even better now.
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